The ride of a lifetime : lessons learned from 15 years as CEO of the Walt Disney Company / Robert Iger.
In 2005, Robert Iger became CEO of The Walt Disney Company during a difficult time. Morale had deteriorated, the competition was more intense, and technology was changing faster than at any time in the company's history. 'I knew there was nothing to be gained from arguing over the past,' Iger writes. 'The only thing that mattered was the future, and I believed I had a clear idea of the direction Disney needed to go.' It came down to three clear ideas: Create the highest quality content Disney could produce. Embrace and adopt technology instead of fighting it. Think bigger, think global, and turn Disney into a stronger brand in international markets. Twelve years later, Disney is the largest, most respected media company in the world counting Pixar, Marvel, Lucasfilm, and 21st Century Fox among its properties. Its value is nearly five times what it was when Iger took over, and Iger is recognized as one of the most innovative and successful CEOs of the time.
Record details
- ISBN: 9780525499329
- Physical Description: 8 audio discs (9 hr.) : CD audio, digital ; 4 3/4 in.
- Edition: Unabridged.
- Publisher: [New York] : Random House Audio, [2019]
Content descriptions
General Note: | Compact discs. |
Participant or Performer Note: | Read by Jim Frangione and the author. |
Search for related items by subject
Subject: | Iger, Robert. Walt Disney Company. Chief executive officers > United States > Biography. |
Genre: | Audiobooks. Autobiographies. |
Available copies
- 1 of 1 copy available at Lehigh Valley Library System.
Holds
- 0 current holds with 1 total copy.
Other Formats and Editions
Show Only Available Copies
Location | Call Number / Copy Notes | Barcode | Shelving Location | Status | Due Date |
---|---|---|---|---|---|
Bethlehem Main Library | 384.899 Ig2r 8 CDs (Text) | 33062009230278 | Audiobook CD Nonfiction | Available | - |
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